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AI Won’t Replace Workers—But Workers Who Use AI Will Replace Those Who Don’t

The advent of Artificial Intelligence (AI) is affecting every aspect of the business world, and that means, naturally, that it’s shaking up sales. Because what do businesses do, if not sell? 

Whether a company is deep in a channel providing unique and critical business solutions, or if it’s a brick-and-mortar retail operation selling products off the shelf to the general public.

Whether it’s a specialty e-commerce business with a highly niche appeal, or a mass-market institution with a global footprint. 

At the end of the day, businesses sell products, services, or both to their customers. Thanks to AI, the way that this is accomplished is changing. And it’s changing fast.

At every point in the sales funnel, AI is starting to reveal its potential for helping departments and staff do things better, faster, and in ways that put more money in the business’s pocket. Those salespeople who don’t leverage it will be limiting their ability to do the job well, and as time goes on that will mean not being able to do the job at all. AI-enabled sales will be the only way to sell, sooner or later. We’re on the verge of a new era in which, to make the deals they need to, online or in person, sales staff will need AI.

So let’s take a look at the types of tools you’re likely starting to see, their revenue-boosting potential, and what they’ll mean for how businesses operate now and in the long term. From there we’ll explore how you can get your sales teams on-board with AI. Selling sales staff on this change may be a hard sell, but doing it is a necessity. We’ll show you how Guidewise can help.

The New Generation of Revenue-Boosting Sales Tools

AI-based technology to enable and enhance sales is exploding onto the scene just as it is everywhere, and in the coming months and years you can look forward to the adoption of:

  • AI tools for more effectively identifying and ranking prospects, and analyzing sentiments in interactions in order to determine how to best approach a given client, customer base, or customer to seal the deal.
  • AI tools to analyze the revenue-generating capabilities of deals, products, pricing, and promotions, to bolster sales strategy effectiveness and maximize ROI.
  • AI-based product search and information tools for staff on sales floors, which drastically improve the ability to answer customer questions, find what they need in-store or online, and upsell with confidence and assured success.
  • Smart chatbots that can handle elements of customer/client interactions normally managed by staff, even fielding higher-level inquiries.
  • General administrative solutions that streamline mundane office tasks, such as note taking, which have time-saving implications throughout an office, sales staff included.
 

While their complexity is amazing, their value proposition is simple. AI adoption boosts revenue, improving the deals you ink and saving your staff time. When sales staff use tools like those above, businesses drop operational expenditures and simultaneously boost sales and satisfaction.

But that is only the beginning. AI adoption represents the start of a new kind of selling, which will create totally new ways of increasing sales and revenue throughout a customer interaction and relationship. Super-intelligent technologies stand to become revenue-boosting partners to sales teams, on the sales floor and in the office.

Today’s Bleeding-Edge is Tomorrow’s Table Stakes

Early AI adopters are already starting to experience the technology’s incomparable value. They will be the businesses that, in the coming years, pull ahead of the pack and distinguish themselves as the leaders in their verticals.

Beyond that, we could well be verging not just on an era of unprecedented digital transformation, but a sort of singularity, in which elements of sales interactions that you never imagined being handled by a computer alone, fall into the background, fully automated.

In this future, sales staff and departments will take on roles and responsibilities we haven’t even thought of yet; roles as difficult to comprehend as today’s data-driven, omnichannel, always-on selling world would be to someone selling vacuum cleaners door-to-door in 1950, or cold-calling to sell appliances in 1980. 

Taking the first steps with AI adoption now will not only let your sales teams generate revenue like never before, with unprecedentedly high-value deals and high levels of customer satisfaction, it will ensure that you can keep succeeding as this future materializes.

Because the coming changes could easily derail today’s most promising businesses, if they fail to negotiate this technological hairpin turn on the road to the future.

But Guidewise can help you get ready.

Selling Your Sales Teams on Change

No matter what you sell or to whom, you must get your sales teams ready, willing, able, and excited about using AI tools to handle the coming tsunami of digital transformation. Getting everyone on board, just as the first raindrops of the storm are starting to fall, means better sales and higher revenue in the near term, and remaining competitive in the future. Naturally, however, this can be difficult.

People are a business’s greatest asset, but statistics show that people are also the single biggest factor in keeping businesses from realizing digital transformations. Guidewise’s Execution Intelligence platform addresses this common hindrance, allowing businesses transforming their operations to see the change through successfully. 

Execution Intelligence gives business leadership an unprecedented window into mindsets about digital transformation throughout an enterprise. With the insights it puts in your hands, your leadership can dispel bad assumptions, change negative perceptions into positives, course correct when things get rocky, and create and sustain enthusiasm for the new tools and practices you’re implementing.

Sales teams, like all teams, can be set in their ways, but with Guidewise you can show them exactly why AI adoption is not just a different, new way of doing things, but a better way of doing things.

So if you want to get your sales team, and your entire business, where it needs to be with AI, schedule a free Execution Intelligence consultation from GuideWise today! 

We’re happy to discuss your AI implementation strategy, and help you start envisioning what it will take to make your digital transformation a reality.

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